Hours of Operation

Hours of Operation

The Dr Pepper Museum and Free Enterprise Institute is open year-round except on Easter, Thanksgiving, Christmas Day and New Years Day. Our 2016 hours are listed below.

Soda Fountain and Gift Shop
Open Until 5:30 pm

Last Ticket to the Museum Gallery
Sold at 4:00 pm

 

MONDAY-SATURDAY
10:00 AM to 5:30 PM

 

SUNDAY
12:00 PM to 5:30 PM

 

Admission Prices

Admission Prices

ADMISSION PRICES EFFECTIVE 5/27/2016*

Adults: $10.00
Senior Adults: $8.00
Students and children: $6.00
Military with ID: $8.00
4 years and under: Free

Guided tours are available for groups of ten or more, by appointment only. Check out the tours page for more info.

Museum Members and Pepper Partners: FREE

*As of May 27th 2016
All prices subject to change without notice

Driving Directions

Driving Directions

Dr Pepper Museum and
Free Enterprise Institute

300 South 5th Street
Waco, TX 76701

(254) 757-1025

Due to significant highway construction at the 4th and 5th Streets exits through August 2016, we have updated our suggested route information.

Southbound from I-35
Take Exit 335C for Martin Luther King Drive. You will drive on a bridge over the Brazos River, then go through the light at University Parks Drive. Turn right on 4th street (one way street). In four blocks turn left on Mary, then turn left on 5th Street (one way street). You will take an immediate left into the Museum parking lot.

Northbound from I-35
Take exit 334A for 18th-17th Streets. Stay on the access road, go through the 5th Street light, then turn left on 4th Street (one way street). In four blocks turn left on Mary, then turn left on 5th Street (one way street). You will take an immediate left into the Museum parking lot.

Click or tap this map to enable zooming

About Us

About Us

The Dr Pepper Museum and Free Enterprise Institute is a private non-profit organization governed by a Board of Directors elected by its membership. The Museum is neither owned nor operated by Dr Pepper Snapple Group, the parent company of Dr Pepper. The Museum and Free Enterprise Institute opened to the public in May of 1991 and has attracted over 1,000,000 visitors.

 

  • One of the finest collections of soft drink memorabilia in the world

  • An educational institution dedicated to teaching principles of the American free enterprise system

  • Historic home of the nation’s oldest major soft drink – Dr Pepper!
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