The Dr Pepper Museum and Free Enterprise Institute is open year-round except on Easter, Thanksgiving, Christmas Day and New Years Day. Our 2017 hours are listed below.
Soda Fountain and Gift Shop
Open Until 5:30 pm
Last Ticket to the Museum Gallery
Sold at 4:00 pm
10:00 AM to 5:30 PM
12:00 PM to 5:30 PM
ADMISSION PRICES EFFECTIVE 5/27/2016*
Senior Adults: $8.00
Students and children: $6.00
Military with ID: $8.00
4 years and under: Free
Guided tours are available for groups of ten or more, by appointment only. Check out the tours page for more info.
Museum Members and Pepper Partners: FREE
*As of May 27th 2016
All prices subject to change without notice
Dr Pepper Museum and
Free Enterprise Institute
300 South 5th Street
Waco, TX 76701
Due to significant highway construction at the 4th and 5th Streets exits through August 2016, we have updated our suggested route information.
Southbound from I-35
Take Exit 335C for Martin Luther King Drive. You will drive on a bridge over the Brazos River, then go through the light at University Parks Drive. Turn right on 4th street (one way street). In four blocks turn left on Mary, then turn left on 5th Street (one way street). You will take an immediate left into the Museum parking lot.
Northbound from I-35
Take exit 334A for 18th-17th Streets. Stay on the access road, go through the 5th Street light, then turn left on 4th Street (one way street). In four blocks turn left on Mary, then turn left on 5th Street (one way street). You will take an immediate left into the Museum parking lot.
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The Dr Pepper Museum and Free Enterprise Institute is a private non-profit organization governed by a Board of Directors elected by its membership. The Museum is neither owned nor operated by Dr Pepper Snapple Group, the parent company of Dr Pepper. The Museum and Free Enterprise Institute opened to the public in May of 1991 and has attracted over 1,000,000 visitors.
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